This workshop series is an exclusive opportunity only offered to Ottawa based, early–stage tech companies interested in the IO Ignition Program or participating in the IO Flex Program.
If you are interested in attending, please secure your spot now.
Here’s what to expect:
Join us for an immersive workshop where you will dive into the essentials of customer discovery.
Overview
Join us for an immersive workshop where you will dive into the essentials of customer discovery.
Learn the process of validating your business model or idea, by having direct conversations with your ideal customers.
A strong Customer Discovery process unlocks key insights into:
- Your ideal customer’s desires and wants
- The pain points and challenges that get in the way
- How they have tried to solve these pains and challenges
- The reality of how THEY want your business to help
In two hours we will explore how this process can take your business from 0 to 100, explore various research methodologies and learn specific customer discovery techniques. Walk away equipped with practical steps to ace your customer-customer conversations.
You can get to connect with like-minded founders and expand your network within the vibrant startup ecosystem.
Workshop Schedule*
Workshops will take place in person at Bayview Yards:
10:30 AM to 12:30 PM
Requirements:
Tech or Tech Enabled Company/Product
Located in Ottawa
Please note that to benefit from the peer-to-peer nature of these sessions, all attendees are expected to engage and remain for the full session.